Unrivaled is paving a unique future for college women's basketball stars. The 3x3 league started by WNBA stars Breanna Stewart and Napheesa Collier has signed 14 college stars to NIL deals. Unrivaled is doing something so unique that it is rewriting the NIL script by actually using NIL to build a pre-draft league pipeline. These ladies haven't even gone pro, but now, through NIL, they will have the opportunity to be part of a professional league.
Unrivaled presented by Samsung Galaxy just signed 14 of the top women’s college hoopers to game-changing NIL deals.
— Unrivaled Basketball (@Unrivaledwbb) July 19, 2025
We’re kicking it off with The Future is Unrivaled Summit Presented by Samsung Galaxy in Miami at the end of July 🤩 Stay tuned for more 👀 pic.twitter.com/xhuCOewiWj
Unrivaled has signed 14 players to NIL deals that create a unique WNBA pathway
The 14 players are the premier stars in women's D1 basketball right now: Lauren Betts (UCLA), Sienna Betts (UCLA), Madison Booker (Texas), Audi Crooks (Iowa State), Azzi Fudd (UConn), MiLaysia Fulwiley (LSU), Hannah Hidalgo (Notre Dame), Flau'jae Johnson (LSU), Ta'Niya Latson (South Carolina), Olivia Miles (TCU), Kiki Rice (UCLA), Sarah Strong (UConn), Syla Swords (Michigan), and JuJu Watkins (USC).
The 14 players listed above will participate in what the league is calling “The Future is Unrivaled Summit." It's a tournament that will feature both 3-on-3 games and skill contests/development sessions, as well as marketing opportunities like merchandise photo shoots and other activities. These will take place at the Uniravled headquarters in Miami.
Unrivaled kicked off last year and is looking to continue making waves in the expanding marketplace of women's athletics. It provides opportunities for the stars of the game to shine brightly, stay in shape, and have fun competing in a different format than they are accustomed to.
It's the first professional league ever to offer a pre-draft entry point. While it can't be called the minor leagues because it's not directly connected to the WNBA, it could create a unique opportunity for these stars to gain professional experience before turning pro.
For now, it's an intriguing way to utilize NIL and, simultaneously, expand the ways fans engage women's basketball at the college level.